Ice Professional Keep My Blonde Hair Mask is a luxurious treatment designed to maintain the beauty and vibrancy of blonde hair. This mask is enriched with antioxidants that help repair and restore damaged strands, while its unique formula neutralizes brassy or yellow undertones, leaving blonde hair with a cooler, fresher hue. Ideal for blonde, gray and highlighted hair, the mask provides deep hydration and nourishment, helping to restore softness, shine, and manageability. Vegan formula that delivers a salon-quality treatment that protects and enhances your blonde tones. With regular use, your blonde hair will feel revitalized and beautifully smooth.