Purple shampoo designed to neutralize yellow and brassy tones in blonde hair
Helps maintain cool, bright blonde while cleansing and hydrating hair
Enriched with hyaluronic acid and edelweiss flower extract for hydration and protection
Contains ultra-violet neutralizing pigments to tone and enhance color
Ideal for bleached, highlighted, grey, or cool blonde hair types.
Benefits
Neutralizes yellow and brassy tones instantly
Enhances cool blonde brightness and shine
Provides hydration with hyaluronic acid
Protects hair with antioxidant-rich ingredients
Cleanses impurities and buildup effectively
Leaves hair soft, luminous, and refreshed
How to Use
Apply to wet hair, massage into a lather, and leave for 2-5 minutes depending on desired toning
Rinse thoroughly and follow with a conditioner or mask for best results
Description
Kerastase Blond Absolu Bain Ultra-Violet Shampoo, a powerful toning formula designed to neutralize unwanted yellow and brassy tones while gently cleansing the hair. This advanced purple shampoo is enriched with ultra-violet neutralizing pigments, which work instantly to correct warm undertones and enhance brightness for a cleaner, cooler blonde finish. The formula is infused with hyaluronic acid, known for its ability to deeply hydrate and strengthen the hair fiber by retaining moisture, leaving hair soft and smooth without dryness. It also contains edelweiss flower extract, a powerful antioxidant that helps protect sensitized blonde hair from environmental damage while improving resilience and shine. Designed for lightened, bleached, or grey hair, this shampoo not only tones but also cleanses impurities, pollution, and excess oil, helping restore clarity and radiance. Its lightweight formula provides a balance of toning and care, ensuring hair remains hydrated, bright, and healthy-looking without over-drying. With regular use, hair appears more vibrant, cooler in tone, and visibly shinier, making it an essential step in maintaining salon-quality blonde color.