Sunstar Gum Kids 3+ Years Toothpaste, Strawberry Flavour is exclusively designed for children aged 3 to 6 (before the eruption of permanent teeth), the Gum Kids Toothpaste with Gum Jungle buddies has a very gentle formula made of 98% ingredients of natural origin and contains a unique combination of two ingredients - fluoride and isomalt, which helps to strengthen enamel and prevent cavities. Children with milk teeth need a special toothpaste adapted to their age. Fluoride helps to strengthen the enamel which works as a sort of natural protection against tooth decay. But unlike adult toothpaste, toothpaste for children is formulated with a reduced amount of fluoride (500 ppm / 0,11% sodium fluoride) to avoid teeth discoloration on growing teeth. The strawberry flavour used in the Gum Kids toothpaste is a combination of natural and synthetic aromas.The strawberry taste and the gel texture have been conceived to give your little one a pleasant sensation while brushing and to reinforce a new, enjoyable toothbrushing routine. Regular brushing prevents bacteria and plaque from forming and protects your baby’s teeth against cavities. Maintaining milk teeth in good health is essential for the development of permanent teeth if left unchecked, the cavities formed in milk teeth can affect adult teeth.