Johnson's CottonTouch 2-in-1 Newborn Baby Wash is specially designed with NO MORE TEARS formula for newborn’s sensitive skin. A baby’s skin is delicate, up to 3 times thinner and loses moisture 2 times faster than adult skin. Therefore, extra care should be taken to ensure to keep your baby’s skin from dryness. Johnson's CottonTouch 2-in-1 Wash (*wash and shampoo) is made with real cotton that cleanses and protects delicate newborn skin from day one. Light and gentle, this pH balanced wash rinses and cleans your newborn’s skin without leaving a residue. Johnson's baby care products. Trusted by moms for over 125 years! For over 125 years, Johnson's has provided safe, mild and gentle products for babies and adults. All Johnson's baby products are soap-free, hypoallergenic, dermatologist-tested and paraben-free as part of our promise to enable a healthy future for all babies. Every Johnson's product is made with the purest and highest-quality ingredients because we are committed to happy, healthy development.