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Genuine Brands
Overview
Keratin-rich hair care set for post-straightening routines
Strengthens and nourishes hair with keratin and collagen blend
Includes gentle cleansing shampoo and nourishing conditioner
Contains Babassu oil for lightweight hair care
Part of Alfaparf Milano Keratin Therapy range
Professional Italian formulation for home maintenance use
Free from sulfates, parabens, and mineral oil
Benefits
Maintains softness after frequent styling tools
Enables easy detangling of wet hair
Provides lasting nourishment with keratin care
Protects hair from heat and pollution
Ensures smoother strands with reduced breakage
Preserves shine following straightening treatments
Supports daily manageability across all hair types
Delivers professional care in a home routine
How to Use
Apply shampoo to wet hair and lather gently
Rinse thoroughly and follow with conditioner
Apply conditioner to lengths and ends only
Leave on for a few minutes before rinsing
Rinse completely and proceed with styling
Use regularly to sustain straight, sleek hair
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Description
Alfaparf Keratin Therapy Shampoo & Conditioner is a keratin-rich duo designed to care for hair after straightening treatments. Suitable for all hair types, this set focuses on restoring smoothness and maintaining the results of heat styling. Alfaparf Milano, known for combining advanced technology with professional hair expertise, brings a formula that balances nourishment with effective cleansing and conditioning. The shampoo gently removes impurities while delivering keratin to the hair structure. This strengthens strands and prepares them for improved manageability. The conditioner complements this action by providing long-lasting moisture and softness, allowing wet hair to be detangled more easily. Together, the two products create a complete routine that protects and sustains hair health after straightening or frequent heat styling. Keratin plays a central role in the formulation by reinforcing hair fibres and shielding them from external stressors such as pollution, blow dryers, and flat irons. By maintaining this protective layer, hair remains less prone to breakage and better able to retain a smooth, polished appearance. With consistent use, the Alfaparf Keratin Smoothing Shampoo and Conditioner duo helps preserve straightened hair while leaving it soft, shiny, and manageable. It provides daily care that supports both the look and the feel of hair, making it a reliable choice for anyone seeking lasting smoothness after styling.